Tom Ford | Studio & Marie

The campaign embraces the Tom Ford brand’s dark, seductive mood

CampaignContent

Our Collaboration

This film brings the technical sophistication of the 002 Chronograph—titanium construction and mechanical movement—to life through a 3D model made in-house, which became the icon of the campaign. We articulate Tom Ford’s broader brand vision through provocative live capture, fashionable with an edge. The film expresses performance, craftsmanship, and modern luxury with clarity and restraint.

the idea

Our concept embraces the 002 Chronograph as an evocative junction between the Tom Ford brand’s dark, seductive mood and the mechanical excellence of the new timepiece.

Music, energy, and a chemical grain came first, creating a sense of tactility and spirit that carry the abstract film.

Hypnotic cuts immerse the viewer in a world made ethereal by our 3D watch in an abstract, endlessly moving space.

The Mechanism

We constructed an exact digital model of the watch, made in a game engine to allow for the easy modifications of lighting setups and environments.

Our intricate 3D model allows us to capture the watch’s particular material qualities efficiently.

The timepiece’s titanium construction and mechanical movement are central to the campaign.

Hypnotic cuts immerse the viewer in the world of the 002 Chronograph.

Studio & Marie is an evolution of Hugo & Marie, founded in 2008.

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