K'ab Juun

K'ab Juun is a store and gallery celebrating contemporary Mexican art, craft, and design. We shaped the brand's go-to-market strategy across content, social, and retail experience for their New York flagship.

K’ab Juun is New York City home for Mexican art and design.

Our Collaboration

Our content and social strategy positions K'ab Juun as both a cultural platform and a retail destination rooted in heritage and contemporary taste. The communications frameworks can scale with the business, ensuring a seamless transition from launch into future growth.

crafting strategy

Our clear content foundation spans social, messaging, and retail experience — culturally rooted and forward-looking, reflecting the brand and its founders’ vision.

The social strategy educates and enchants, highlighting the makers and artisans at the heart of K'ab Juun.

Content and social strategy positions K'ab Juun as both a cultural platform and a retail destination
Content and social strategy positions K'ab Juun as both a cultural platform and a retail destination
Language balances education with inspiraiton.
Language balances education with inspiraiton.
Our content strategy celebrates the artists whose work is sold in-store.
Our content strategy celebrates the artists whose work is sold in-store.
Social content foregrounds the beauty of the retail space.

Retail Signage

Signage and retail collateral express the brand's sense of weight, craft, and permanence. Custom maker cards, vinyl decals, wooden product plaques, and a brass storefront sign produced with SALEHI / KUSHI are all on display in-store.

Every detail extends the brand with intention — from arch-shaped cards referencing the store's architecture to the finish of the brass signage.

Arch-shaped cards reference the store's architecture.
Arch-shaped cards reference the store's architecture.
Every detail extends the brand.
Every detail extends the brand.
Custom maker cards provide engaging, educational content.
Custom maker cards provide engaging, educational content.
Our storefront sign was produced with SALEHI / KUSHI.
Our storefront sign was produced with SALEHI / KUSHI.

Studio & Marie is an evolution of Hugo & Marie, founded in 2008.

Work With Us
EE72Strategy, Branding, DigitalWe designed the digital identity and website for Edward Enninful’s publication, EE72, translating its editorial ambition into a considered digital platform.View Case Study
Zia TileStrategy, Branding, Content, DigitalWe partnered with Zia Tile to reimagine their brand and e-commerce experience, developing an integrated identity and digital system spanning strategy, visual language, and storytelling.View Case Study
OribeStrategy, Campaign, ContentOribe’s 2025 holiday campaign and limited-edition packaging reaffirmed the brand’s leadership in luxury beauty by treating art as a strategic foundation rather than seasonal decoration. View Case Study
ChamberlainStrategy, Branding, Content, DigitalWe partnered with the John Chamberlain Estate to translate the artist’s legacy into a contemporary brand system.View Case Study
CliniqueStrategy, Campaign, ContentWe partnered with Clinique to bring its science-led skincare philosophy to life through a visually precise, emotionally resonant campaign.View Case Study
Tom FordCampaign, ContentWe helped bring Tom Ford’s precision-led approach to watchmaking to life through a sensual, cinematic campaign.View Case Study
FFORMEStrategy, Branding, Content, DigitalWe partnered with FFORME to launch a digitally native luxury fashion brand with the authority, clarity, and cultural confidence of an established house.View Case Study
AbstractStrategy, Branding, Content, DigitalWe articulated a bold public presence for Abstract, a venture capital fund working at the highest level of early-stage investment.View Case Study
ZachysStrategy, Branding, Content, DigitalWe helped Zachys scale for growth by bringing its storied expertise in fine wine to life through a modern, unified brand presence spanning retail, auction, and storage.View Case Study
AtmosStrategy, Content, DigitalAtmos leads climate & culture editorial with their inventive, exploratory digital platform we design and build.View Case Study
Girlfriend CollectiveStrategy, Branding, Content, DigitalGirlfriend Collective needed to pivot to meet a consumer base who had matured. We came on board to sharpen and elevate the brand with a new strategic platform, tone of voice, and identity.View Case Study
PratesiStrategy, Branding, Content, DigitalUnder new management, the luxury Italian linens brand Pratesi needed a strategic refresh marrying modern luxury and heritage quality. View Case Study
Equinox HotelsStrategy, Campaign, DigitalEquinox Hotels brings the brand's performance and wellness philosophy into a luxury hospitality destination. We built a cohesive brand world that defines how the hotel looks, feels, and communicates across every touchpoint.View Case Study
Ink GradeStrategy, Branding, DigitalInk Grade is a luxury wine brand from the Heitz Cellars estate. We created a brand world defined by provenance and craft.View Case Study
SupergoopStrategy, CampaignEVERY SINGLE FACE is Supergoop's integrated campaign redefining sun care as an everyday essential. We developed the strategy, creative, and digital presence to reposition sunscreen for a broader audience.View Case Study